SiteInSight welcomes Hannah Brokenshire
Hannah Brokenshire is a senior at The Ohio State University, pursuing a degree in journalism. She has chosen to focus on how writing can impact different organizations, non-profits, and businesses, by building a strong web presence. Hannah has experience with online management through a social media internship with Wild Goose Creative and as a current marketing communications assistant for OSU’s Office of the CIO. She is excited to be a part of the SiteInSight team as a content specialist and can’t wait to learn more about the company’s...
read moreHow important is it to know about your website traffic?
You may remember the old web site traffic counters of the late 1990s. They looked clunky, and worse yet, if you only had yourself and your mom looking at your website, it showed. Still, people couldn’t help themselves from adding the counters, even if the results were embarrassing. At some point, Google Analytics entered the game, and provided beautiful colorful charts to anyone who could insert a paragraph’s worth of gobble-de-gook HTML code. Better yet, you could look at your website statistics without everyone else seeing them!...
read morePracticing what we preach: We redesigned our site
Here at SiteInSight we realized how silly we looked blogging about mobile-friendly web design when our own site was not responsive. (Meaning it didn’t adjust in size and navigation for tablets and smartphones.) We don’t like to be hypocrites, so we undertook a redesign last month that gives us a much more professional look and modern feel. It’s a bit crazy how I could look at our site and it just felt two years old. A lot of our customers come to us with sites that are five or 10 years old, and it shows. They want to build a...
read moreMake your company blog work for you, and save time.
Does your company or organization have a blog, but you are not using it because you think it is just one more thing you have to do? What you might not know is that your blog has the capacity to do several tasks for you, and eliminate a few items from your list instead of adding to it. How? A real blog (one that creates links for each article individually, and records the date and author for each post) also has something called an RSS feed. This RSS feed is very useful. It means that your blog is kind of like its own broadcasting system. You...
read moreThanks for your Corporate Caring Awards Nomination!
Thanks to our nonprofit clients, SiteInSight has been nominated for a Corporate Caring Award in the well-known Business First program to recognize companies who perform charitable work, give to good causes, and help nonprofits. SiteInSight has a long history in the nonprofit community, beginning with the extensive volunteer work of its owner, Alice Hohl. Alice currently serves in the following roles with community groups: Kiwanis Club of Columbus Public Relations Committee Chair Camp Fire USA, Central Ohio Council Media relations and digital...
read moreSiteInSight Welcomes New Staff in Business Development
SiteInSight is proud to announce the addition of Tom Guy, well known and experienced in the technology community in Central Ohio, to its team. Tom will be meeting new customers and making connections in the community, as he has done in the past for many well-known tech companies, such as Groundwork Group and Buckeye Interactive. Tom is working on a part-time basis at SiteInSight, and is looking forward to establishing relationships with new and existing SiteInSight customers. As always, it’s exciting to be growing and thriving along...
read moreGreat professional development opportunity near Westerville April 26
Allow us to invite you to a wonderful opportunity April 26 sponsored by the Genoa Township Business Association: Their Spring Leadership Academy Conference, held near Westerville April 26, is sure to provide you with great education and networking opportunities. There are sessions and many topics, a great keynote, and plenty of time to network with other business owners. SiteInSight’s Alice Hohl will be a panelist during the Marketing session at 4 p.m. Learn more and register...
read moreSiteInSight featured in Columbus business blog
Our efforts in the nonprofit community were recognized this month in Metropreneur, Columbus’ premiere business blog. To read the full Metropreneur article, which states our ethical philosophy well, click here.
read moreIs your website easy to use on a smartphone or tablet?
One of most common reasons for people to upgrade their websites these days is to make it possible to use the website on a smartphone or tablet. Many older websites don’t perform very well on mobile devices for the following reasons: Flash video: A few years ago, it was popular to use a program called “Flash” to create interesting effects, movement, animation and more. Sometimes the menu was built in Flash so that it would do fancy things when touched with the mouse. Some sites had a homepage built entirely in Flash. The...
read moreGo Green Hilliard
The City of Hilliard’s Environmental Sustainability Commission chose SiteInSight in a competitive bidding process to create and manage GoGreenHilliard.com. More than a website, GoGreenHilliard is a process that invites community residents, businesses and organizations to take a pledge to be more sustainable. Once they have taken the pledge, they seamlessly become subscribed to a regular, high-quality e-newsletter filled with original, local content. They also can choose to be listed in a community directory and/or included on a special...
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