These days, everyone is a social media expert.
At SiteInSight, we were actually on Facebook way back in 2004. (2004!) Owner Alice Hohl spent years in nonprofit public relations, where the goal is to get as much exposure as possible for free. Social media is the perfect avenue for that, and nonprofits have long been ahead of the curve in the social media game. As a result, Alice has been using Facebook, LinkedIn, YouTube, Twitter and other free services for years as an avenue for promoting news and events about organizations.
SiteInSight can set up your social media and give you a blueprint and tips for keeping the momentum going, or we can take over and make your posts for you.
Many social media “experts” and SEO companies promise to generate a certain number of social media posts or blog articles per week. Frequently this content consists of generic articles about your industry, and has nothing to do with your company. They post the same article on the sites of your competitors. At SiteInSight, we feel genuine news about your company (i.e. new employee, staff member working on charity project, facility improvement, new product, success story) is the best way to attract and keep real customers as your social media connections. Using a background in journalism and reporting, we can extract this news from you and your staff and create a viable social media campaign for you.